Mint Julep Experiences, a leading tour operator known for its Kentucky Bourbon and Tennessee whiskey excursions, has announced its expansion into Europe with the launch of Ireland Whiskey Tours. This new venture aims to offer bespoke experiences centred around Ireland’s rich whiskey heritage and its vibrant equine culture.
Based in Dublin, Ireland, Gary Byrne will spearhead the European launch, bringing Mint Julep’s expertise to the Emerald Isle. Since its establishment in 2008, Mint Julep Experiences has specialised in exceptional tours of the Kentucky Bourbon Trail® and Tennessee Whiskey Trail. With this new expansion, the company is set to broaden its offerings beyond the southern United States to include a range of Irish excursions.
Among the highlights of the Ireland Whiskey Tours will be custom itineraries along the Irish Whiskey 360° Trail, where guests will have the opportunity to savour the finest Irish whiskeys while exploring the history and heritage of the iconic distilleries. Additionally, the company will offer Thoroughbred Country Tours, providing an insider’s perspective on Ireland’s prestigious horse breeding and racing tradition. Sightseeing experiences will also be available, showcasing the country’s rich culture, history, and stunning natural landscapes.
Lawrence Boyce, President of Mint Julep Experiences, expressed enthusiasm about the launch, stating, “The launch of Ireland Whiskey Tours marks an exciting new chapter for our company as we expand our core services into Europe. Gary’s extensive experience and deep connections within the travel sector make him an ideal partner to lead our international expansion and promote both Mint Julep Experiences and Ireland Whiskey Tours across Europe.”
Eoin Ó Catháin, Director of the Irish Whiskey Association, welcomed the new venture, noting the growing interest in Irish whiskey among international and domestic visitors. “Year after year, the Irish Whiskey Association has been heartened to see that more and more visitors are keen to learn about the story of Irish whiskey, and they choose to do so in one of the 29 distilleries that have come together to form the Irish Whiskey 360° Trail,” he said. “Last year, our distilleries and visitor experiences welcomed over 800,000 visitors, and we look forward to seeing this number grow with the support of tour operators such as Ireland Whiskey Tours.”
He continued, “Mint Julep Experiences has a long-standing tradition of making whiskey tours more accessible, responsible, and enjoyable. We are very excited to see Ireland Whiskey Tours grow into the future!”
Travelers, travel agents, tour operators, and other industry professionals in the USA, UK, Ireland, and beyond are invited to connect with Gary Byrne or to book through Mint Julep Experiences’ websites: www.mintjulepexperiences.com, www.irelandwhiskeytours.com, or www.dosomethingdifferent.com.
As Mint Julep Experiences steps into the European market, it seeks to bring the same level of quality and enjoyment to Irish whiskey enthusiasts that has made it a leading name in American whiskey tourism.
